Measure What Matters
Our software solutions accurately measure the value of your partnerships and activations, allowing you to compare and contextualize your investments with the most precise and transparent data in the industry.
Broadcast measurement
Take A Break From Commercials
Non-commercial content represents 77% of the Live Event Window, so why is everyone focused on the 23% to which nobody devotes attention? Measure what matters most.
Your preferred event data, taken from 3.2 million households across 210 DMAs, displayed in our easy-to-read dashboard.
Simplify sponsorship valuation metrics and sort by top earner, brand and asset placement, or event.
AI powered brand detection occurs at 30 frames per second, ensuring no logo is left behind.
Streaming measurement
The Future Of Broadcast
AI-powered logo and placement detection for streamed events, providing comprehensive sponsorship valuation.
Custom logo placements require custom reporting, and as Twitch’s preferred measurement partner, we guarantee confidence in your data.
Monitor OTT metrics in platform alongside live TV viewership to report on a holistic view of your data.
YouTube metrics are an imperative part of digital data, so we scan any videos that you pre select and provide you with accurate insights and brand valuation.
Professional Services
We help you achieve lasting success and long-term value
Our strategic account teams bring extensive industry experience across creative and consulting agencies, network television, consumer brands, professional sports teams, and experiential agencies. Chances are, we have been in your shoes. We deliver unmatched strategy, consulting, reporting, and support services to help you realize the full value of your investment in MVP software and services.
Our teams provide strategic guidance for your MVP partnership with a heart for service and the best possible customer experience.
We empower MVP users through strategic enablement and provide education and learning opportunities through knowledge resources and our customer community.
A data-centric team with Industry and vertical expertise in sponsorship that provides valuable, actionable insights from your data.
Dynamic reporting
Delivering Value From Analyst to Executive
Our dynamic reporting makes data digestible, contextual and distributable, helping bridge the communication gap that prevents insights from turning into action.
Contact Us
Let's have a call to understand your measurement goals.
Take a look at our product and methodology with a demo.
Align our products and services to your needs in a tailored package.