Who We Are

Our mission is to build a transparent, modern system of measurement that transforms the business of sports & entertainment.

Our
Partners

Our clients represent some of the most strategic, data-driven organizations in the world. We're proud to support leading brands, agencies and properties in their pursuit to transform the industry.

Brands
Properties
Agencies

Management
Team

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Brian Foley
Chief Executive Officer
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Shawn Arseneau
Chief Technology Officer
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Richie Smith
SVP, Revenue
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Melissa Randall
VP, Customer Success
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Brandon Nutting
VP, Data Science & Innovation
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Beth Staebell
VP, Finance
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Meredith Butterfield
VP, Product Management
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Eddie Ciminelli
VP, Strategic Accounts

Contact Us

What to Expect

Let's have a call to understand your measurement goals.

Take a look at our product and methodology with a demo.

Align our products and services to your needs in a tailored package.

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