We Value Media
What We Do
Our software allows media organizations to measure visual, audio, and text mentions across distribution channels to holistically track omnichannel performance, and to inform a more data-supported packaging process that delivers maximum value and return for its advertisers.
How We Do It
Assess the value of endorsements, inﬂuencers, sponsorships, and product seeding efforts.
Understand the composition and attributes of bottom-funnel audiences.
Contextual benchmarking of owned, earned, asset, and category social performance.
Optimize your internal analytics solution with clean, structured data.
Digital Data Collection
First party data collection via digital activations for segmentation analysis.
First party data collection via experiential activations.
Location-based data collection and anonymized behavioral analysis.
Campaign and evergreen content performance analysis across omnichannel outlets.
Comprehensive and transparent valuation of branded and ancillary activations.